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“We’ve pioneered more than solutions; we’ve crafted experiences. Every line of code, every strategic integration, every innovative feature has been a deliberate heartbeat in our mission to transform how businesses understand, engage, and cherish their customers. “

In the moments between breakthroughs and milestones, we’ve discovered something profound: Zence. More than a CRM – it’s an ecosystem that transforms how businesses connect with customers. 

When we started, we weren’t just building a platform. We were architecting a revolution. 

This year, we didn’t just position ourselves as #1 Vertical SaaS in Retail; we redefined the very landscape of customer relationship management. Zence became a unified ecosystem that brings together disparate applications into one seamless, intuitive experience. No longer do businesses need to juggle multiple platforms and systems. With Zence, everything from sales to marketing to service to customer analytics and commerce, is interconnected in a single, unified interface. It’s no longer about simply managing customer relationships; it’s about creating a holistic, integrated experience that drives real, measurable results. 

As we close the chapter on 2024, we reflect on the journeys of countless businesses that have partnered with us, each one paving the way for a future where technology doesn’t just support — it connects, inspires, and empowers. We are excited to continue this journey, ready to create even more transformative experiences in the years to come. 

Here’s to the next chapter. Here’s to Zence. 

Zence Highlights 

A. Strategic Partnerships

Zence X Google Wallet: Revolutionizing loyalty programs with seamless, personalized rewards.

This collaboration marks a significant advancement in the rewards ecosystem.

For Customers

• Immediate access to points & coupons directly through mobile
• Seamless, hassle-free reward redemption on the go

For Brands

• Drive acquisition and boost customer engagement
• Increase brand visibility and propel business growth

B. Partner Brands

Empowering Retail Partners: 2024 was a landmark year, delivering exceptional CX, personalized engagement, and data-driven growth for leading brands.

C. Hot off the Press

Exclusive Coverage by YOURSTORY

• The next frontier in CRM: Zence by Easyrewardz’ vision for a customer-first future  

Striking the right balance between engaging and overwhelming customers is key. Learn how Easyrewardz has perfected this approach with an end-to-end cloud-based CRM solution that enhances customer interactions and enables business growth 

Read More 

• Zence by Easyrewardz secures $4M Funding: Global Expansion 

Zence, powered by Easyrewardz secures USD 4 Million in a round led by Prachetas New India Growth Fund, fueling the mission to develop cutting-edge CRM technologies that put your customers’ unique needs at the heart of every solution

Read More 

D. Recognition that speaks volumes

Zence groundbreaking approach has not only set new standards in the industry but also earned recognition through two prestigious awards:

E. Client Chronicles

Driving Impact, Transforming Outcomes: Success Stories

1. A global leader in apparel, faced challenges with customer engagement, data visibility, and feedback management. By adopting key Zence CRM products, including Reports & Dashboard, Choose Your Rewards (CYR), and Feedback Management, they optimized their operations. This transformation led to improved customer loyalty, valuable insights, and sustainable business growth. 

2. A leading Indian hospitality brand with 100+ properties faced challenges like inconsistent reporting, rigid point rules, and limited customer insights, hindering engagement and retention. By partnering with Zence, they gained actionable data, personalized loyalty benefits, and seamless communication to drive their expansion goals. 

F. Technological Leap: Product Enhancements

With Zence latest features, the brand’s entire CRM ecosystem becomes more unified, intelligent, and efficient than ever before. We have brought AI capabilities to Zence to unlock next-level capabilities. Let’s explore the latest breakthroughs and feature announcements that are setting new standards of customer experience and business growth.

G. Zence Masterclasses

Expert-led masterclasses—where you’ll delve into advanced CX frameworks and technologies designed to engineer holistic, data-driven journeys that foster meaningful engagement and cultivate enduring loyalty. 

Empowering retail professionals with sessions on: 

• Data Privacy and Protection 

• Shopify Checkout Customization 

• Customer Experience Strategies 

• Gen AI Enhancements in Zence CRM

H. Customer Connect 3rd Edition

The Bengaluru edition fostered discussions on the evolving customer experience landscape, featuring industry leaders and CX experts.

I. Redesigned, Revamped, and Ready – Tailored for Global Success

Designed to meet international standards, our new website positions us for global expansion, delivering tailored experiences worldwide.

J. Accelerating Customer Engagement at scale

K. CEO’s Reflection

As we step into 2025, Zence will harness its Unified CX platform to empower businesses with seamless integrations, real-time insights, and exceptional customer satisfaction. To our team, partners, and clients—thank you for being the cornerstone of our success.

At Zence, we are not just shaping the future of customer experience – we’re driving it with innovation, dedication, and industry leadership.