How Customer Transformation has changed the face of Marketing

Providing outstanding customer experiences lies at the heart of every modern business. Did you know that 80% of customers consider the experience that a brand brings to the table as important…

  • Post author: Writter By

Unveiling the Future of Retailing 2024 & Beyond

The retail industry is ever-evolving, and customers’ expectations are at the forefront of this transformation. To stay ahead of the competition, retailers must embrace a customer-centric culture, ensuring an omnichannel engagement…

  • Post author: Writter By

The Marketing Automation Conundrum CDP OR DMP?

Modern enterprises deploy a data-driven approach when it comes to making astute marketing decisions or interacting with customers. The numbers back this trend: “Brands that rely on data to drive…

  • Post author: Writter By