Traditional loyalty programs based on points, coupons, and transactional perks worked well for previous generations. Gen Z, however, is rewriting the rules. For them, loyalty isn’t just about discounts—it’s about…
Remember when collecting loyalty points felt like treasure hunting? Scan your bill, earn some points, and voilà—free dessert or 5% off on your 8th purchase. But let’s be honest—your customers…
Let’s face it—today’s customer experience feels like a jigsaw puzzle. Marketers spend more time stitching together disconnected platforms than building relationships. This is exactly the kind of chaos Sia, a…