Purpose-Built for Retail.
Powered by AI.

Zence is your brand’s smartest ally

Your AI-Powered Customer Experience. Unified

Today’s customer expects more — not just across touchpoints, but through them. Zence connects your entire retail ecosystem — loyalty, marketing, service, feedback, and data — into one seamless CX platform. Whether it’s an online browse, an in-store visit, or a WhatsApp chat, we power consistent, intelligent journeys that convert walk-ins into loyalists and data into action. One platform. Every customer moment. Connected.

The Zence Customer Experience Suite – Retail

Unified CRM for every step of the shopper journey

Marketing Automation

Lead Management Capture, qualify & convert walk-ins and digital leads into loyal shoppers

Lead Management

Capture, qualify & convert walk-ins and digital leads into loyal shoppers

Customer Data Platform (CDP)

Track purchase history, channel preferences & engagement — all in one unified profile

Service Bot

AI-powered bot for 24x7 query resolution, product discovery, and assisted shopping

Loyalty

Tiered programs, point-based rewards, and referral benefits — customized for your retail brand

Feedback & Ticketing

Collect feedback, resolve issues & close service loops — before the shopper walks out

WhatsApp Commerce

Enable catalogs, conversations & commerce on the go — convenient for both stores & customers

Digital Receipt

Eco-friendly receipts with links to reviews, offers & reorders — sent via WhatsApp | SMS | Email

Unlocking Connected CX for the Iconic Brands

Customer Journey

Unified CX, Every Step of the Way

Agile tools built for retail to unlock connected, data-led experiences

Acquisition

Leads | Loyalty
Understand preferences, personalize experiences, and convert leads into loyalists

Growth

Loyalty | Campaign | Analytics
Unlock deeper engagement through rewards, personalization, and seamless journeys

Retention

Analytics | Campaigns | VoC | Loyalty
Use analytics to predict churn and trigger timely win-back and loyalty actions

Activation

Campaign | Loyalty
Drive first transactions and re-engage dormant users using targeted campaigns

Engagement

Campaign | Analytics | Loyalty | VoC
Turn feedback and interactions into meaningful, omnichannel conversations

Zence CRM for Retail: Designed to Power Every Customer Touchpoint

Zence is built to support the complete retail value chain — from checkout counters to customer care, from
inventory management to omnichannel engagement.

Billing Checkout

  • Point of Sale (POS) | In-store billing
  • Online payment gateways
  • E-receipts and transaction history
  • Personalized upsell/cross-sell recommendations

DIGITAL PRESENCE & ENGAGEMENT

  • Websites & e-commerce platforms
  • Mobile apps (retail-specific
    features like AR try-on)
  • Microsites for campaigns

MARKETING & CAMPAIGNS

  • Segmented marketing campaigns
  • Personalized offers and promotions
  • Campaign ROI tracking

CUSTOMER LOYALTY & RETENTION

  • Loyalty programs (points, tier systems)
  • Instant rewards and cashback offers
  • Unified loyalty wallet
  • Real-time points redemption
    across channels

CUSTOMER FEEDBACK & SUPPORT

  • Post-purchase surveys
  • Support ticketing systems (online/offline)
  • Chatbots and WhatsApp for support
  • Sentiment analysis and
    feedback trends

CUSTOMER EXPERIENCE (CX)

  • Personalized recommendations
  • Omnichannel experience (seamless online-offline integration)
  • CX scoring and customer
    journey mapping
  • Predictive analytics for
    proactive engagement

INVENTORY & SUPPLY CHAIN

  • Real-time stock tracking
  • Automated replenishment systems
  • Notification of back-in-stock
    items to customers

OPERATIONS & LOGISTICS

  • Delivery tracking systems
  • Pickup-in-store options
  • Order tracking updates
    to customers

Ready to Transform Your Guest Experience?

Join the top-notch brands that are creating memorable experiences and driving loyalty with Zence