The festive season is a magical time — lights twinkle, shopping carts overflow, and excitement fills the air. But behind the sparkle lies a real challenge for businesses: delivering exceptional...
Read MorePurpose-Built for Retail.
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Your AI-Powered Customer Experience. Unified
Today’s customer expects more — not just across touchpoints, but through them. Zence connects your entire retail ecosystem — loyalty, marketing, service, feedback, and data — into one seamless CX platform. Whether it’s an online browse, an in-store visit, or a WhatsApp chat, we power consistent, intelligent journeys that convert walk-ins into loyalists and data into action. One platform. Every customer moment. Connected.
The Zence Customer Experience Suite – Retail

Marketing Automation
Trigger personalized campaigns that engage customers at the right moment

Lead Management
Capture, qualify, and nurture walk-ins into loyal shoppers

Customer Data Platform (CDP)
Unify purchase history, preferences, and interactions into a single profile

Service Bot
AI-powered bot for 24x7 query resolution, product discovery, and assisted shopping
Loyalty
Design tiered rewards, points, and referrals tailored to your brand
Feedback & Ticketing
Collect VoC, resolve issues quickly, and close the loop

Conversational Commerce
Enable catalogs, conversations & commerce on the go — convenient for both stores & customers

Digital Receipt
Go green with receipts that drive reviews, reorders & offers instantly WhatsApp, SMS, or email
Unlocking Connected CX for the Iconic Brands



















Customer Journey
Unified CX, Every Step of the Way


Leads | Loyalty
Understand preferences, personalize experiences, and convert leads into loyalists

Campaign | Loyalty
Drive first transactions and re-engage dormant users using targeted campaigns

Loyalty | Campaign | Analytics
Unlock deeper engagement through rewards, personalization, and seamless journeys

Campaign | Analytics | Loyalty | VoC
Turn feedback and interactions into meaningful, omnichannel conversations

Analytics | Campaigns | VoC | Loyalty
Use analytics to predict churn and trigger timely win-back and loyalty actions
Zence CRM for Retail: Designed to Power Every Customer Touchpoint
Zence is built to support the complete retail value chain — from checkout counters to customer care, from
inventory management to omnichannel engagement.
- All Departments
- Customer - Facing
- Operations
Billing Checkout
- Point of Sale (POS) | In-store billing
- Online payment gateways
- E-receipts and transaction history
- Personalized upsell/cross-sell recommendations
DIGITAL PRESENCE & ENGAGEMENT
- Websites & e-commerce platforms
- Mobile apps (retail-specific
features like AR try-on) - Microsites for campaigns
MARKETING & CAMPAIGNS
- Segmented marketing campaigns
- Personalized offers and promotions
- Campaign ROI tracking
CUSTOMER LOYALTY & RETENTION
- Loyalty programs (points, tier systems)
- Instant rewards and cashback offers
- Unified loyalty wallet
- Real-time points redemption
across channels
CUSTOMER FEEDBACK & SUPPORT
- Post-purchase surveys
- Support ticketing systems (online/offline)
- Chatbots and WhatsApp for support
- Sentiment analysis and
feedback trends
CUSTOMER EXPERIENCE (CX)
- Personalized recommendations
- Omnichannel experience (seamless online-offline integration)
- CX scoring and customer
journey mapping - Predictive analytics for
proactive engagement
INVENTORY & SUPPLY CHAIN
- Real-time stock tracking
- Automated replenishment systems
- Notification of back-in-stock
items to customers
OPERATIONS & LOGISTICS
- Delivery tracking systems
- Pickup-in-store options
- Order tracking updates
to customers
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Read MoreFAQs
Zence is a Unified Customer Experience Platform built for modern retailers. It acts as an Omnichannel CRM for retail, connecting online and offline journeys to deliver consistent, personalized experiences across stores, apps, and digital touchpoints.
With Omnichannel customer support services, real-time feedback capture, and automated service bots, Zence enables faster resolution, smarter engagement, and seamless service across all channels—online, in-store, and everything in between.
Absolutely. Zence empowers retailers with advanced loyalty programs, tiered rewards, re-engagement journeys, and birthday or festivity-based nudges—driving retention, repeat purchases, and emotional brand affinity.
Yes! Zence helps streamline marketing automation for retail by integrating customer data, behavioral insights, and campaign triggers—making it easier to launch hyper-personalized promotions at scale.
Zence combines the power of a CDP and CRM for retail into one. With a 360° view of customer behavior—store visits, purchase history, channels used—it enables brands to personalise the customer journey from awareness to repeat conversion.